Marketing Data Flow Diagram

The Data Flow Diagram for Take-Two's expansion into a new market illustrates the systematic channeling of product and service data to optimize decision-making and market engagement. Initially, data is gathered from customers, capturing their preferences, purchase behavior, and feedback, which is then stored in the Customer Database and Sales Data Warehouse. Market research firms provide additional insights that feed into the Market Analysis Process, where data is analyzed and stored in the Product Data Warehouse. This analyzed data supports the Product Development Process, which leverages the information to develop new products or enhance existing ones. The Marketing Strategy Process utilizes this warehouse data to formulate marketing strategies, which are further informed by the Financial Data Warehouse for budget considerations and the Advertising Data Warehouse for campaign planning. During the Marketing Campaign Execution phase, campaigns are launched based on these strategies, collecting data on their effectiveness and customer interactions, which is then stored in the Customer Support Data Warehouse. Finally, the Customer Feedback Process gathers post-campaign feedback, feeding it back into the system to refine future product development and marketing strategies. This interconnected data flow ensures that all processes are informed and optimized, enabling Take-Two to effectively meet customer demands and achieve market success.